With billions of hours spent watching videos online every day, online video consumption dominates digital consumption. At Scoompy Inc., we understand the importance of strategic video marketing to increase engagement, improve search engine rankings, and increase conversions. Our in-house SEO team creates, optimizes, and distributes video content that captures attention and delivers measurable results.
Video optimization improves organic rankings, increases dwell time on your site, and provides search engines with rich media signals that improve authority. With our production, optimization, and distribution services, we can produce, optimize, and distribute your videos for maximum visibility and ROI on your website, social media platforms, and e-commerce channels.
Creating compelling video content involves more than hitting record. Whatever your video needs are, we will customize it to achieve your goals, whether it's explaining a complex service, showcasing a product, raising brand awareness, or establishing thought leadership.
The content we create for video platforms and search engines is optimized for maximum discovery. Titles, descriptions, tags, and transcripts of videos are strategically crafted with relevant keywords.
We increase click-through rates by optimizing thumbnail images and adding closed captions to improve accessibility. Our videos are formatted and compressed to load as fast as possible without sacrificing quality.
Video can help establish credibility and humanize your brand rather than relying solely on text. Building trust with your audience is possible through testimonials, behind-the-scenes content, and product demonstrations.
Video marketing services for your firm.
YouTube is the second-largest search engine worldwide, making it essential for businesses seeking exposure. As part of our exclusive SEO services, we optimize YouTube channels as well as distribute videos on multi-platform platforms.
Our YouTube optimization services include strategic channel setup, keyword-rich video descriptions, custom thumbnails, playlists, end screens, and cards that drive traffic back to your website. To signal high-quality videos to YouTube's algorithm, we employ best practices for video length, posting frequency, and engagement tactics.
Besides YouTube, we distribute videos on Vimeo, TikTok, Instagram Reels, LinkedIn, Facebook, and industry-specific video communities. Different platforms require different optimization approaches, video formats, and content strategies. You can reach audiences wherever they consume content with our cost-effective SEO services.
Video content is significantly more engaging for social media users than static images or text posts. All four short-form video platforms, YouTube Shorts, TikTok, Instagram Reels, and Facebook Reels, capture attention in crowded feeds and encourage sharing, increasing organic reach.
Our corporate SEO strategies include social video strategies tailored to the unique audiences and algorithms of each platform. Using our platform-specific content, we integrate trending audio and hashtags strategically, and develop content calendars that maintain consistent engagement.
We optimize video length based on best practices for each platform: short, attention-grabbing content for TikTok and Reels, longer educational content for YouTube, and professional thought leadership videos for LinkedIn. There are clear calls to action in each video that direct viewers towards your website or conversion goal.
Since search engines cannot watch video content directly, technical optimization becomes critical for visibility. We use structured data markup to provide enhanced search listings that include thumbnails, runtime information, and publication dates that search engines can interpret.
For videos hosted on your site, we optimize transcripts, metadata, and related content as well. We use compression techniques and lazy loading to ensure fast page performance. A video sitemap guides search engines through the crawling and indexing of your videos. As part of our industry-exclusive SEO partnership model, we measure key performance indicators such as watch time, audience engagement, click-through rates, and conversion rates. These insights are used to improve content creation and optimization strategies.
About 70% of videos are viewed on mobile devices, making mobile optimization essential. The videos we produce are responsive and work on any screen size or orientation.
We optimize file sizes for cellular connections while maintaining visual quality.
Mobile-optimized videos load quickly, have legible text overlays, and include clear calls to action that can be accessed with a touch screen.
Video performance is tested across a variety of devices and connection speeds to ensure a consistent experience.
Engagement with videos is only half of the story. Our goal is to create video marketing strategies that drive specific business objectives, such as lead generation, sales, newsletter signups, and consultations.
We incorporate strategic calls to action, optimize landing pages to maximize video traffic, track video attribution, and test different video approaches to maximize conversion rates. In our role as a full-service SEO company that doesn't engage in long-term contracts, we deliver fast SEO results through data-driven video marketing.
If you are looking for something as simple as a promotional video or are looking for a content production strategy that fits your needs and budget, our SEO for medium businesses can help. Our video marketing services have helped companies across industries grow revenue, engage audiences, and increase visibility.
